Over 3.6 billion people accessed social media worldwide last year. Every day, people buy from social media. They look for products, read reviews, interact with other users, and close deals. We listed the social media sites that will bring the most value for people's businesses:
Facebook is the largest social media available nowadays (about 2 billion people are active daily worldwide). Using Facebook can be a great way to promote your business. Facebook allows you to connect with your target audience. By the way, if you use Facebook correctly, you can interact with your audience in a friendly manner without pressuring them to purchase anything. If people connect to you on a personal level, they're more likely to be interested in your business.
YouTube is the second-largest social media site in the world. Furthermore, YouTube provides visual content that helps users find businesses and presents videos that strengthen customer relationships. Also, people use YouTube for business.
Statistics show that video is the largest and fastest-growing online application. You can make your old articles and posts into video presentations using screen capture and presentation tools available on the web. Add them to your YouTube profile and link them to your social media pages.
Instagram is a platform with a focus on pictures and video sharing. It has access to the same extensive user base, advertising platform, and paid benefits as Facebook accounts. Pictures on Instagram can often speak louder than words. They can help users to visualize brands and become interested in what you show.
For business, you can include pictures of your products, pictures of events you have attended, and any other interesting pictures that are worth talking about. Many people have an account on Instagram and not on Facebook (Even though belonging to the same company).
Pinterest is a website that has a digital pin-board format. In this platform, users often get inspiration and find new things. The website has an organic proficiency not found anywhere else. Since 2019, Pinterest show product catalogs and personalized shopping recommendations. They showcase a range of product Pins from the same business.
LinkedIn is a platform focused on business. People use LinkedIn to grow professional networking, create content about brands and industry, and find new people. If a company depends on targeting business and job opportunities, LinkedIn is the perfect social platform. Using LinkedIn with your social media marketing strategy is always a smart move.
In fact, you can link your pages directly together using a blog app. When you post articles, they will show as being updated on LinkedIn. You can save time in that way, and you will get greater exposure by posting to both LinkedIn and your blog.
These websites are the most used social media platforms nowadays. They can help grow business through interaction. Contacting a technician might be an excellent way to walk people through the process of using social media for business.
Based in Utah, LinkerDots Marketing Agency makes the business brand more visible to its audience by executing solutions and strategies to stand out in their markets and increase sales and profit.
Contact us to learn more about how digital marketing can boost your business:
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